naoo aims to solve the problem we have in the offline both as customers and merchants. To find and interact with each other, in a way that is personal. Imagine you would have something similar to Google Maps but it knows you, it also takes into account all kinds of external factors like time, weather, date, your schedule and what's available. Moreover, it knows your habits and preferences so it can easily and quickly find what matters to you in the sea of endless alternatives and offers merchants have. You just see those that are interesting to you and those that are relevant. This needs a lot of data as well as trust that your data is going to be used for you and not like we are used to today online where we are bombarded with ads.
In early 2018, starting from an idea and a vision what this platform is about, we laid out concepts related to the overall architecture, product and even blockchain as well as how it all could work.
Responsible for building the initial core team, connecting a few service providers and delivering a demo version for the app in order to target further investments and partnerships.
Buildout of the backend on AWS cloud to support the MVP of the mobile app as well as securely provide the website.
We architected and engineered the entire backend from scratch, aiming for 100% automation across everything and a lot of automated testing to support us moving forward in a very fast manner. This was key to successfully delivering the platform in order to go live end of 2019.
Buildout of major features and supporting sales as well as preparing for the launch that was aimed to happen in March 2020 just when Corona became an issue. The launch was postponed and will be at a later stage.
The app is live in Zürich, Switzerland and you can all download and test it out!
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